
Coke CEO Muhtar Kent Understands Communication Skills for Leaders
Communication skills for leaders is an undeniable necessity for any organization. Imagine the importance of communicating effectively and clearly to 92,400 employees in over 200 countries. That’s the responsibility Coca-Cola CEO Muhtar Kent has every day. Fortunately for Coke, Kent understands the importance of effective communication within his expansive organization.
In the October issue of Spirit, the Southwest Airlines magazine, Kent was interviewed about his version of a “power hour”. Each day Kent takes an hour to focus on 5 critical areas that keep him grounded, focused, and effective every day. #1 on Kent’s list was “Go to Rehearsal”
Kent: “I can’t delegate communicating Coke’s vision. It’s the most critical thing I do. Every day I shut my door for 15 minutes to rehearse communications, whether it’s with a journalist, an investor, or other stakeholders.”
“It’s the most critical thing I do.” Wow! As LeVar Burton would say, “You don’t have to take my word for it.” Just listen to the CEO of one of America’s top Fortune 100 companies.




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